A client portal for agencies: what clients open, and what it costs

For years our studio had no client portal. Our Asana held five people and not one client; clients reached us by email, Telegram and BugHerd. When we built a client area into our own board this autumn, the useful question was not which portal has the most features. It was what a client actually does when they log in, and what an agency should pay for that. Here is what we decided, what the research does and does not show, and twelve client portal tools priced on 31 October 2026.

By Ali Demirci, founder of Woofocus · October 31, 2026 · 8 min read

The short answer

A client portal earns its place when it answers the three things a client wants between calls: where the project stands, what you need from them, and one clear place to say yes. Invoices, contracts and chat are extras; some agencies need them, many already have them elsewhere.

There are three kinds. All-in-one portal tools (SuiteDash, Assembly, HoneyBook, Dubsado, Plutio, Bonsai) bundle the portal with billing and contracts, and most charge a flat price. Request portals for productized agencies (ManyRequests, Wayfront, Agency Handy) are built around clients ordering work. Project tools with a client view (Asana, Teamwork.com, Basecamp, ClickUp, monday.com, Productive, Notion) let clients into the tool you already use, with limits that vary a lot. The cheapest entry we found was free (Assembly, five clients); a flat plan with unlimited clients started at $180 a year (SuiteDash).

Why a client portal matters for an agency, and when it does not

We looked for research that measures what a portal changes for agencies, such as faster approvals or fewer lost clients. We did not find any that is solid. What exists is near the point, and mostly run by companies that sell something:

  • Clients say they want updates in a portal, not only by email. Clio's Legal Trends Report 2021 surveyed 1,002 consumers about lawyers, and a summary of it reports that "roughly 60% of clients said they prefer to receive quicker status updates via secure client portal or video conference". Clio sells legal software with a portal, the clients are law clients, and we read the summary, not the report.
  • Agencies think delivery is going better than clients do. Wpromote and Ascend2 surveyed "500+ decision-makers at brands and agencies": "76% of agencies report high confidence in their service delivery, but just 39% of brands are very satisfied", and speed of delivery was the top challenge. Wpromote is itself an agency.

Neither proves a portal fixes anything. Our own reason was simpler. When the answers to "where are we?" and "what do you need from us?" live on an internal board, someone on the team writes them into an email, again and again, and approvals end up spread across threads where nobody can find them at the next project. A portal moves that work from the team to a page.

It does not help everyone. A client who answers only email will not log in, and a one-off reviewer should not need an account at all. For those, a review link or a well-written email does more than a portal.

What clients actually do in a portal

When we designed our client area, we started from the moments a client has to act, not from a feature list:

  • Approve. A design, a page, a copy deck. The approval needs the thing being approved beside it, and a record of which version was approved, by whom, and when. Our website client sign-off template lists what a client confirms at each stage.
  • Answer and supply. A question from the team, photos, logins, copy, by a date.
  • Check progress. In plain stages, without your internal phase names.
The client area home for a client at a sample company: a home page approval and a request for team photos waiting, two projects with their progress, and recent updates
Our client area opens on what waits for the client. Sample data from our preview.

Everything else is secondary for most web and design projects. What matters as much is what a client never sees: briefs, assignees, estimates, internal comments and other clients' work. Ask any portal you consider how it keeps those out. On our board the database enforces it, not only the screen.

For marketing agencies, add reporting: a client who can see the numbers on their own project asks fewer "how is it going?" questions. Our client website reporting shows clients the same GA4 and Search Console figures the team sees.

Three kinds of client portal

Find yours:

What do you need the portal for?Look at
Invoices, contracts and payments as well as projects

SuiteDash, HoneyBook, Dubsado or Plutio

Built for running a service business, with the portal where clients find the paperwork.

Starts at: $180 a year flat on SuiteDash

Watch for: Approvals with a design beside them are not their focus

Clients ordering set services

ManyRequests, Wayfront or Agency Handy

Request forms, delivery and approval in one place, made for productized agencies.

Starts at: $29 a month on Agency Handy

Watch for: Seats on top of the base price

Clients inside the project tool you already use

Asana, Teamwork.com, Basecamp or Productive

No second tool: clients see the same tasks, with permissions.

Starts at: Free guests or client users on most

Watch for: Your internal notes, unless everyone is careful

Design approvals and website feedback

A production board with a client area, such as ours

Approvals recorded with the version, notes pinned on designs and live sites.

Starts at: $12 a team member, clients free

Watch for: No invoices or file uploads from clients yet in ours

Client portal tools, priced

The cheapest plan that includes the client portal, read on each vendor's own pricing page on 31 October 2026. US dollars a month, billed yearly first and monthly second where the page shows both. "Flat" means one price for the account, not per person.

ToolCheapest plan with the portalYearly / monthlyPricedClientsOwn domain or white label
Assembly (formerly Copilot)Free$0Flat5 contacts, 1 internal userCustom domain from Professional, $99 / $139
SuiteDashStart$15 ($180 a year) / $19FlatUnlimited clients and staff"Extreme White Labeling" on Start
PlutioCore$15.83 ($190 a year) / $19Flat9 active clientsWhite label $9 a month on top
HoneyBookStarter$29 / $36FlatUnlimited clients"Powered by" removed from Essentials, $49 / $59
DubsadoStarter$27.92 ($335 a year)FlatUnlimited clients; 3 extra users freeNot listed
BonsaiEssentials$19 / $25Per userNot statedPremium, $29 / $39; custom domain "expected to be released in 2026"
ManyRequestsCore$39 / $591 seat, then $15 / $20 a seatUnlimited clientsCustom domain included
Wayfront (formerly SPP.co)Base$99 / $1295 seats, then $18 / $20Client coworkers from Pro, $249 / $299White-label portal and custom domain
Agency HandyFreelancer$29 monthly1 userNot statedCustom domain from Team Starter, $99 monthly
ClinkedStart Up$8.80 / $11Per userMembers are paid seatsOwn URL from Standard, $239 / $299 for 100 members
SoftrBasic$19 / $25Flat5 team and 5 client usersCustom domain on Basic
MoxoNot publishedAsk sales
Proofyard (ours)One plan$12 / $15Per team memberClients and reviewers freeNot yet

A few things the table cannot show. Agency Handy and HoneyBook had sale banners up on 31 October 2026, so their yearly prices may be promotional. ManyRequests' page gives Core 1 TB of storage in one place and 500 GB in another. Softr's prices are drawn as images, so we read them from a screenshot.

What each one is built around:

  • SuiteDash, HoneyBook, Dubsado, Plutio and Bonsai come from running a service business: proposals, contracts, invoices and payments, with a portal where the client finds them. SuiteDash's flat price with unlimited clients and staff is the cheapest way to give every client a login.
  • Assembly gives each client a branded space you assemble from apps (messaging, billing, forms and more), with an AI app builder and an MCP connector on paid plans. Enforced MFA and an audit log start on Advanced, $499 / $599.
  • ManyRequests, Wayfront and Agency Handy are for agencies that sell set services: clients order, you deliver, they approve. ManyRequests and Agency Handy both list proofing or file approval on their entry plans.
  • Clinked is a secure file and collaboration portal, with file approval and file requests; enforced 2FA starts on Premium, $479 / $599.
  • Softr builds a portal on top of your own data, from templates.

If your project tool already has a client view

Many agencies do not need a separate portal; they need clients in the tool they already use. From each vendor's own pages on 31 October 2026:

ToolWhat a client getsWhat it costs
AsanaGuests who see what you share with them"Unlimited free guests" from Starter, $10.99 a user
Teamwork.comClient users with project permissions, "on up to five active projects"Free, from Basics at $9.99 a user
ProductiveClients follow progress"Adding clients to Productive is free of charge"
BasecampClients inside each project"every person you add is counted"; unlimited users on Pro Unlimited, $199 a month billed yearly ($329 monthly)
ClickUpA limited number of guest seats with edit rights, unlimited read-only guestsGuest seats come with paid plans; more cost a seat
monday.comRead-only viewers from Basic; guests on boards they are invited to from StandardBasic $9, Standard $12 a seat, at least 3 seats
NotionGuests invited to single pages10 guests on Free; guests on paid plans

The catch with all of them is the same: the client sees your tool, not a page made for them. Approvals become a comment or a status change, and keeping internal notes out depends on everyone remembering where they wrote them. Our Asana alternatives guide compares these tools on more than the client view.

What to check before you choose

Tick what the portal you are weighing does

0 of 7

Not a portal yet: a good email and a review link may serve your clients better.

On security, ask four questions and expect a plain answer: can you enforce two-factor sign-in for clients, not just offer it; where is the data kept; is there an audit log of who saw and approved what; and what happens to files when you cancel. Assembly's security page says "MFA can be enforced on top" and keeps data in the United States; Clinked offers a choice of US, EU or rest-of-world data centres on its Enterprise plan. None of the pages we read said what happens to files after cancellation, so ask.

How we built ours

We make Proofyard, a production board for web and design studios, and its client area is our answer to the moments above. From our own code and feature page:

  • Waiting on you comes first: approvals, then the team's questions with their dates, then projects in plain stages and the updates you chose to share.
  • Approve with the design beside it: Approve, or Request changes with a sentence, and the approval is recorded with the design version, as our design approval page explains.
  • One-off reviewers get a link, 30 days, no account, for someone who will never log in.
  • Clients are free. Team members are $12 a month billed yearly; the details are on our pricing page.
A home page waiting for the client's approval, with its stage line, Request changes and Approve, a note saying who hears the answer, and the design with a pinned comment
An approval with the design and its pinned notes beside it. Sample data from our preview.

The limits, as of 31 October 2026: clients cannot upload files from their area yet, the page refreshes every 30 seconds rather than live, and your own logo and colours on the client area are not built yet. No invoices, contracts or payments either; if those are what you need a portal for, SuiteDash, HoneyBook or Dubsado do them and we do not.

Feedback on live sites goes through our website feedback tool, and client email lands on its project in the shared support inbox. The data behind our lead, the five people and no clients in our Asana, is in 90 days of our own Asana.

Sources

Every page read on 31 October 2026.

FAQ

Questions people ask

Why is a client portal important for agencies?

It gives clients one place to see where the project stands, what you need from them and what waits for their approval, and it keeps approvals on the record instead of in email threads. We found no solid study that measures the effect for agencies; surveys run by vendors and agencies suggest clients want quicker status updates and that agencies overrate their own delivery.

What is the best client portal software for agencies?

It depends on what the portal is for. For invoices and contracts as well as projects, SuiteDash, HoneyBook, Dubsado or Plutio. For productized services that clients order, ManyRequests, Wayfront or Agency Handy. For design approvals and website feedback, a production board with a client area. If your project tool already lets clients in, start there.

What is the cheapest client portal for an agency?

On 31 October 2026 Assembly had a free plan for five clients, and SuiteDash's Start plan cost $180 a year as one flat price with unlimited clients and staff. Most project tools also let clients in free as guests, with limits.

Can I use Asana, ClickUp or Basecamp as a client portal?

Yes, with limits. Asana has unlimited free guests on paid plans, Teamwork.com free client users on up to five active projects, and ClickUp a limited number of guest seats; Basecamp counts every client as a user. The client sees your tool rather than a page made for them, and keeping internal notes out is up to your team.

What should a client portal for a marketing agency include?

The same three things as any agency portal, what waits for the client, approvals with a record and progress in plain words, plus reporting: the client's own numbers, with where they came from and for which dates.

Try it on your own work

Try it on your next brief.

Open a Proofyard workspace, give Claude a real brief and see what it prepares. Nothing reaches a client without your say.

  • 2 months free, no credit card
  • Clients and reviewers are free
  • 3,000 Claude credits a person each month